Category: customer relations

Indiana Soup- Story Courtesy of IE3 Business Intelligence for Professional Contractors

Posted by Dan Welklin Date: July 20, 2015 in: Building Performance, Residential Buildings I thought I knew all about this topic, but I did not really get a grip on this until a few years ago while preparing to teach the subject. If you’re looking for the ultimate motivator for learning, I highly recommend getting […]

Videos On Your Web Site

Tons of studies have been done on how to increase Web site hits and usage. Of all of this research, one clear message stands out. Use of videos on your Web site (and with your social media posts), increase the rate of interaction with your site (and social posts.) You don’t need a high end […]

Building an Effective Web Site

There are many factors that impact the usability of a Web site. From the look of the site to how easy it is to navigate, can impact a customers decision to do business with you. Also remember, effective Web design is judged by your customers, not you. When designing (or redesigning) your site, you first […]

Time Management in the Real World

There are so many systems developed to help you manage your time. Problem is these systems manage “clock time” – or the 24 hours in a day. Unless your job and life are so structured that you can actually plan the day around every minute, clock time management is not very useful. “Real Time” management […]

The Value of Maintenance Agreements – Submitted by Jaymie Hunckler, Account Manager at Jackson Systems

I’ll admit it – I used to be one of THOSE people. You know, the person who never bought the extended warranty or service agreement on anything. “Pssh,” I would tell my husband, defiantly. “It’s just another money-sucking mechanism. It’s another way to drain more money out of customers with no real return on investment.” […]

Women in HVACR Host Live Podcast with Steve Coscia

Steve Coscia, founder of Coscia Communication, has generously donated his time and expertise for a live online event hosted by the Women in HVACR organization. This live podcast will take place on Thursday, July 17 at 2pm ET. Steve will share “Extreme Customer Service Values and How-To’s”. No matter our position in this great industry, […]

Selling Comfort Through Controls

Selling zoning systems and smart thermostats is easier than you might think. Homeowners want to be comfortable and save energy. Zoning systems and smart thermostats provide both of these benefits. And just by observing and asking a few simple questions, you can easily sell comfort through controls. When speaking with homeowners, analogies to other familiar […]

New E-Commerce Site Makes Ordering Easier

We recently updated the look and navigation of our Web site to make it easier to find the great products you are searching for. A large part of this upgrade was improvements to our online ordering system. The new E-commerce tool is easier to use and contains more information about your account. With the new […]

Future Workforce Concerns

At a conference in Baltimore, Steve Coscia engaged an audience of mostly college instructors about the future of the workforce. He shared an interesting research study from Bryant & Stratton College and and Wakefield Research focused on soft skills in the workforce. These soft skills include communication, teamwork, attitude and problem solving. Steve recently shared […]

Smart Thermostat Sales on the Rise

The News recently reported that the smart thermostat market is projected to reach $1.4 billion dollars in annual revenue by 2020. With the increase in retailers selling these thermostats, there is clearly a huge opportunity for HVAC contractors to take their share. It can be a tough sell to some homeowners who really don’t understand […]

HVAC Business Boot Camp Open for Registration

If Greg McAfee can do it…in Dayton, Ohio, you can too! Greg made an investment of $274.00 and worked to become the leading HVAC service provider in an area that’s been deemed one of the ten worst places to do business in the United States, Dayton, Ohio. Learn how he went from his humbling beginnings […]

Teamwork, Mutual Respect and Customer Service by Steve Coscia

Establishing a culture of Teamwork is the optimal goal of customer service managers and it begins with the leader’s core beliefs and his ability to convey a vision. The core beliefs are often established through past experiences which influence a manager’s ability to create a world-class service culture. For me, building a culture of teamwork, […]