Monthly Archives: February 2012

Our New Catalog Is Here!

We know you’ve been waiting for it! Our Volume 15 catalogs are now available.

The new volume includes up-to-date information on Jackson Systems’ entire product line, and also introduces our new, upcoming products and services for 2012. The catalog is complete with product features, individual specification sheets, and wiring diagrams. You’ll notice a new look for this edition, which ties in with our 15th anniversary and new logo release.

To request your copy of Jackson Systems’ new catalog, please fill out the catalog request form.

An interactive version is also available online at www.jacksonsystems.com/catalog. You can search, print, e-mail, and download the catalog via the internet.

 

Who’s Got The Best Idea?

Jackson Systems is proud to be sponsoring one of ACCA’s most popular events at this year’s conference, the “I’ve Got An Idea!” session. During this session, contractors share their best ideas for making their businesses better. Moderating this event is Vince DiFilippo of DiFilippo’s Service Company, who’ll be handing out cash for the best ideas! Also, Jackson Systems will be giving out two iPads to the contractors who share the best ideas!

Come join us in Las Vegas for this great opportunity to share your ideas and hear from other contractors. The session will take place March 7th at 10 a.m. For more information, visit http://accaconference.com/whos-got-the-best-idea/.

Your Elevator Pitch

By Greg McAfee

You meet someone new and in the first few seconds they ask, ”what do you do?” Do you just rattle off, “uh…I’m in the furnace business…sort of…”? Or, while displaying good posture, good eye contact, and smiling, do you deliver the perfect Elevator Pitch?

An Elevator Pitch is a quick summation of what you sell or what you make. It’s only 20 to 30 seconds long, but can easily be delivered to a new acquaintance, and it easily invites questions and interest.

These few sentences convey the major concepts in the time that it takes for an elevator to go from the bottom floor to the top floor. For your brand to penetrate and make an impact that builds relationships with your prospects, a portion of it should express your brand essence in a way that’s memorable and can be easily shared without diluting its meaning.

As an example, here is the Elevator Pitch I use for my Consulting Business:
“Hi, I’m Greg McAfee; I teach HVAC business owners how to take their businesses to the next level. In our state of the art training facility, I hold business classes and boot camps. I help them put systems in place; share branding techniques and share tips on balancing family time and business time. Nice to meet you”!

You can learn more about this great branding tool from Bloomberg Businessweek.

 
To learn more about Greg’s March Phase 1 Boot Camp, visit gregmcafee.com.

Introducing FiresideFriend!

With over 10 million homes in the United States having gas fireplaces, HVAC contractors are missing out on a great opportunity. FiresideFriend™ from Jackson Systems is a family of remote controls for gas fireplaces. HVAC contractors who work with gas furnaces will find that these remote controls can be easily offered to homeowners. FiresideFriend™ remote controls provide convenience and comfort, along with safety and increased energy savings for homeowners. Servicing and maintaining gas fireplaces also makes a great add-on to service agreements, providing contractors another profit making opportunity.

“We at Jackson Systems are excited about introducing FiresideFriend™ as our latest line of products and services. FiresideFriend™ is a group of remote control products for fireplaces which will allow HVAC contractors to provide yet another service to their valuable clients. The contractor can also differentiate themselves from the competition by providing an additional service during their preventative maintenance agreement visits by maintaining gas fireplaces for their clients. The consumer benefits from having a safer and more efficient heat source with the added convenience of a remote control for their fireplace,” says Kurt Wessling, Director of Sales at Jackson Systems.

To learn more about FiresideFriend™ from Jackson Systems, please call 1.888.359.0365 or visit www.firesidefriend.com.