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Category Archives: customer relations

What it Takes to be Great, Part 2

By Greg McAfee   Like many of you, I started working out of my garage as an unheard of wannabe. I did not come from wealth, was not [...]

Keep Your Eye on the Ball

By Greg McAfee Besides needing capital to run a business, many different skills are needed to succeed. You must have leadership ability, people skills, know how to hire, [...]

Meet the Cash Cow!

    Its been a long time coming, and we are happy to introduce everyone to Jackson Systems’ Cash Cow and Cash Cow family of products, designed to [...]

Common Courtesy Must be More Common

by Steve Coscia, www.coscia.com. Our mothers in many cases probably gave us our first and best customer service lesson when they taught us to say “May I,” “Please,” [...]

Hottest Profits for Warm Weather Marketing

By Adams Hudson Many HVAC contractors make the bulk of their yearly profits during the burst of warm weather months. Why? Because they can sell more expensive air [...]

The Customer is Last?

Blog provided by CJ McClanahan, Founder of reachmore. How important is a customer to your business? For the past 3 months I have visited a local Kroger (great salad [...]

WHAT’S YOUR COMPANY’S HASSLE FACTOR?

How friendly are your policies to your customers?  How easy are you to do business with?  What's your company's hassle factor? My wife bought a couple of pallets [...]

ACCA Will Hold Third Annual National HVACR Residential Marketing & Sales Forum in April

The Air Conditioning Contractors of America (ACCA), the nation's largest association of indoor environmental systems professionals, will hold its third annual National HVACR Residential Marketing & Sales Forum [...]

ACCA Publishes New ComforTool on Updated 25c Tax Credits

The Air Conditioning Contractors of America (ACCA), the nation's largest association of indoor environmental systems professionals, has released the latest ComforTool for ACCA members to use as a [...]

Jackson Systems Tenure Awards Program

It was a long time desire of Tom Jackson’s to formally recognize the Jackson Systems employees who had reached five and ten year service anniversaries with the company. [...]

How an HVAC Contractor Rebranded as Aloha Aire

Jackson Systems would like to highlight a great story about one of our best clients, Aloha Aire.  As you will read, Aloha Aire has been extremely successful implementing [...]

Heating and Air Conditioning Alliance of Indiana Awards

 Jackson Systems is proud to be a partner with the Heating and Air Conditioning Alliance of Indiana (HACAI).   On December 9, 2010, HACAI announced the winners of their [...]

White-Rodgers and NHRA racing

White-Rodgers recently made the decision to become a major sponsor in NHRA drag racing by joining forces with top Pro Stock Motorcycle drag racer, Steve Johnson. Phil Kimble, [...]

Minimize Blame Implication with “Do It Yourself” Customers

Article provided by:Steve Coscia These days, some customers who are low on cash are attempting to repair and install equipment that is best handled by an HVAC contractor. [...]

Do You Have a Strategy to Your Truck Graphics?

Article Provided by: Ed CerierNexstar Marketing Strategist Your trucks pass hundreds, if not thousands, of customers and prospects every day. Truck graphics provide a wonderful opportunity to generate [...]

“The Look” for HVAC Service Managers by Steve Coscia

For months, I have been traveling across the United States speaking at HVAC Conferences and conducting training sessions.  While business travel can be fun, the luster soon wears [...]

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