Monthly Archives: November 2009

Indianapolis new-home construction picks up

Indianapolis is finally starting to see a turnaround in new home construction, according to an article on indystar.com. October is the first month this year that the number of single-family permits have not fallen over last year. The increase in permits may be in connection to the extension of the federal homebuyers tax credit, which now includes current homeowners. For the full article, please visit indystar.com.

Increase in Copper prices = Increase in Copper theft

As many of you know, copper prices have continued to rise. As we have seen before, when copper prices are up so is copper theft. If copper theft is a problem in your area, please consider protecting your investment with a Warning Watchdog, the complete condensing unit protection security system. The Warning Watchdog can protect up to 4 split systems or RTU's with one control panel.

Copper Prices

As the economy recovers, commodity prices will continue to rise.  We have seen this with the price of oil and gasoline and we see this with copper prices.  Unfortunately as copper prices rise, theft of copper will also rise.  In the summer of 2008, many condensing units were stripped of their copper by thieves.  Jackson Systems Warning Watchdog can protect your Split system or RTU from copper thieves.  Please visit www.warningwatchdog.com for more information.

The following is a link that talks about the increase in commodity pricing and also a graph that shows the increase in copper prices. Click Here

Temperature Wars

According to a new survey from the International Facility Management Association, the most common complaint is that the temperature is too hot or too cold when it comes to indoor comfort.  The group surveyed 473 IFMA members as part of a new study called “Temperature Wars: Savings vs. Comfort”.  According to the survey “the most common heating, ventilating and air conditioning complaints they receive are that the temperature is too cold (94 percent) or too hot (91 percent)”.  “Fifty-six percent of those surveyed said temperatures at their facility are centrally controlled and cannot be regulated by individual occupants” and “2 percent report buildings that feature individual occupant or workstation controls”.

Zone Control such as Jackson Systems Z-2000 fully modulating zone control system can allow individual occupant or workstation control over the temperature.  Employee comfort has a direct relationship to productivity and overall job satisfaction.  When giving employee’s control over their ambient temperature surrounding, you can help increase productivity and job satisfaction.  Jackson Systems feels that “if we can increase the 2 percent of buildings that allow individual temperature control, the 94 percent and 91 percent of people that complain about being too cold or too hot would definitely be a much lower number” 
Facility managers should consider zone control for their facility for both savings and employee comfort.

Typo’s Can Be A Good Thing

Like many other people in a marketing position, my job is to make our marketing stand out from the competition. You need that one thing that is instantly going to catch your customer’s eye. The funny thing is; I never thought that it would be as simple as a typo. Yes, you heard me! A misspelled word. Not just any misspelled word, the name of our product. Like anything else we send out, it was proofed time and time again. However, we just didn’t pay that close attention to the e-mail subject line. So, I sent out our monthly e-newsletter just like it’s any other normal day in the office. The next thing you know, I receive an e-mail from one of our customers asking me what a “hot pot” is? Well, the truth is, I have no clue because we sell “Hot Pods”.

Now here is the interesting part. One of the calls informing us that we had a typo actually turned into a sale. We just had to laugh for a second because we, like so many other companies, try very hard to get the most out of our marketing efforts. But to realize that something like a simple mistake caught the attention of customers enough to call and place an order. So even though at first it was embarrassing to realize such a simple mistake, it was a relief to me knowing it turned into something positive. So, I can actually say that we all learned something from this mistake!

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